Brand assets
The Alterscope mark.
The logo, the symbol, and the palette. Use the version with the most contrast against your background. Please do not modify the mark.
Logo
Colour
- Ink #0A0A0A
- White #FFFFFF
- Signal Green #5CFBC2
- Deep Green #1A4D3E
- Paper #FAFAF7
Typography
Neue Haas Grotesk Display is the primary typeface (licensed). On the web we set Inter as the open substitute, and JetBrains Mono for numerals and labels.
Aa Bb Cc 0123456789
Usage
- Do not recolour the mark. Use the black or white version, never a tint.
- Do not rotate, skew, stretch, or reproportion it.
- Do not add outlines, shadows, or effects.
- Do not place it on a busy background or one with low contrast.
- Keep clear space around the mark of at least the height of the symbol.
Need something specific? Email info@alterscope.org.